by matthewcharlesdavis@gmail.com | May 9, 2020 | Thoughts You Can Use
Trees communicate at the pace of a third of an inch a minute, apparently. I know, right? It was, in fact, news to me that they could communicate at all.* But when they’re under attack, they’ll send signals through their roots, reaching out for other trees in the area,...
by matthewcharlesdavis@gmail.com | May 8, 2020 | Thoughts You Can Use
You want a new website? You want to focus more on getting press hits? What about a statement of organizational values to show the world what you’re all about? Where to start?! The hard truth is that many such communications strategies are, I’m...
by matthewcharlesdavis@gmail.com | Jan 12, 2016 | Thoughts You Can Use
A well executed, short animation will garner more views and better cut-through for your message. After coming up with the idea of resurrecting Britain’s “Charley Says” public safety films, to remind viewers not to overload their electrical...
by matthewcharlesdavis@gmail.com | Jan 12, 2016 | Thoughts You Can Use
During my time at Brickwall, a digital creative production studio in London’s Shoreditch, our “Hot Looks” film drawing attention to the dangers of hair straighteners won a 2014 CorpComms Digi Award for “Best use of video in a campaign”, beating out competition from...
by matthewcharlesdavis@gmail.com | May 9, 2015 | Thoughts You Can Use
It can be particularly hard these days to get somebody to answer a question in an interesting and engaging way. Our interviews run to tight schedules, with talking points rehearsed in-depth, in advance, and a roboticism has entered our conversations, particularly when...